Executive Forum with Winston Crawford, Senior Director of Global Ad Sales for Apple Ads

The Executive Forum is open to the public, as seating permits, and provides opportunities for the exchange of ideas and discussion of topics and issues facing business and management.

Winston is the Senior Director of Global Ad Sales at Apple Ads, overseeing 700 people across 22 offices around the world responsible for driving advertising revenue across Apple Services including the App Store, Apple News and Stocks, MLS and F1 on Apple TV, Apple Maps, and Apple Podcasts.  Apple Ads is the business within Apple Services that runs all of the advertising businesses within Apple’s owned and operated ecosystem. This includes the ad business within the App Store, Apple News & Stocks, Apple Maps, Apple Podcasts, and all of the advertising on Apple TV for MLS and F1.

Prior to this role, Winston held the position of Senior Director of Business Management at Apple, where he led all the go-to-market functions for Apple Ads including marketing, operations, business development, business strategy, and new business initiatives.  For three years in between two stints at Apple, Winston held the position of COO at Drawbridge Inc., where he played a pivotal role in the company's eventual acquisition by LinkedIn / Microsoft.  As the COO of Drawbridge, Winston was responsible for all commercial efforts, including sales, business development, client strategy, and operations.  Before Apple and Drawbridge, Winston held positions at Quantcast, Yahoo!, NBC Universal, General Electric, and IGN.com.

Winston holds an MBA with a focus in marketing from Purdue University as well as a Bachelor of Arts from the University of Puget Sound with a major in Psychology and a minor in Philosophy.  Winston grew up in Silicon Valley where he currently lives with his wife and two teenage children.